Privacy Statement

Decoded.press; operated by LIVADER LTD

Last Updated: 2026

This Privacy Statement explains our practices, including your choices, regarding the collection, use, and disclosure of certain information, including your personal information, in connection with the Decoded.press service.

Contacting Us

If you have general questions about your account or need customer service assistance, please email us at: privacy@decoded.press.

For questions specifically about this Privacy Statement, or our use of your personal information, cookies or similar technologies, please contact our Data Protection Officer by email at: dpo@decoded.press.

The data controller of your personal information is LIVADER LTD, operating the Decoded.press brand. Please note that if you contact us to assist you, for your safety and ours we may need to authenticate your identity before fulfilling your request.

Collection of Information

We receive and store information about you such as:

Information You Provide to Us

We collect information you provide to us, which includes:

• Your name, email address, payment method(s), telephone number, and other identifiers you might use (such as a username or display name). We collect this information in a number of ways, including when you enter it while using our service, interact with our customer service, or participate in surveys or marketing promotions.
• Information when you choose to provide ratings, content preferences, account settings (including preferences set in the “Account” section of our website), or otherwise provide information to us through our service or elsewhere.

Information We Collect Automatically

We collect information about you and your use of our service, your interactions with us and our advertising, as well as information regarding your network, network devices, and your computer or other Decoded.press-capable devices you might use to access our service (such as mobile devices, tablets, and other internet-connected devices). This information includes:

• Your activity on the Decoded.press service, such as content selections, articles you have read, search queries, and activity within Decoded.press features.
• Your interactions with our emails, texts, and messages through push and online messaging channels.
• Details of your interactions with our customer service, such as the date, time and reason for contacting us, transcripts of any chat conversations, and if you call us, your phone number and call recordings.
• Device IDs or other unique identifiers, including for your network devices and devices connected to your Wi-Fi network.
• Resettable device identifiers (also known as advertising identifiers), such as those on mobile devices and tablets that include such identifiers.
• Device and software characteristics (such as type and configuration), connection information including type (Wi-Fi, cellular), statistics on page views, referring source (for example, referral URLs), IP address (which may tell us your general location), browser, and standard web server log information.
• Information collected via the use of cookies, web beacons, and other technologies, including ad data. (See our “Cookies and Internet Advertising” section for more details.)

Information from Partners

We collect information from other companies with whom you have a relationship (“Partners”). These Partners might include your internet service provider, mobile phone carriers, payment processors, or other companies who provide services to you and collect payment for the Decoded.press service. The information Partners provide us varies depending on the nature of the Partner services, and may include:

• Search queries and commands applicable to Decoded.press that you make through Partner devices or platforms.
• Service activation information such as your email address or other contact information.
• IP addresses, device IDs or other unique identifiers, as well as associated billing and user interface information, that support user authentication, service registration, Partner payment processing, and the presentation of Decoded.press content to you.

Information from Other Sources

We also obtain information from other sources. We protect this information according to the practices described in this Privacy Statement, plus any additional restrictions imposed by the source of the data. These sources may include:

• Service providers that help us determine a location based on your IP address in order to customise our service.
• Security service providers who provide us with information to secure our systems, prevent fraud, and help protect the security of Decoded.press accounts.
• Payment service providers who provide us with payment or balance information based on their relationship with you.
• Online and offline data providers from which we obtain aggregated demographic, interest-based, and online advertising-related data.
• Publicly available sources such as public social media posts and public databases associating IP addresses with internet service providers (ISPs).

Use of Information

We use information to provide, analyse, administer, enhance and personalise our services and marketing efforts, to manage member referrals, to process your registration, orders and payments, and to communicate with you on these and other topics. For example, we use such information to:

• Determine your general geographic location, provide localised content, and provide you with customised and personalised reading recommendations for content we think will be of interest to you.
• Coordinate with Partners on making the Decoded.press service available to members and providing information to non-members about the availability of the Decoded.press service.
• Secure our systems, prevent fraud, and help us protect the security of Decoded.press accounts.
• Prevent, detect, and investigate potentially prohibited or illegal activities, including fraud, and to enforce our terms.
• Analyse and understand our audience, improve our service (including our user interface experiences and service performance), and optimise content selection, recommendation algorithms, and delivery.
• Communicate with you concerning our service — including news about Decoded.press, details about new features and content, special offers, promotional announcements, consumer surveys, and operational requests such as password resets. These communications may be by various methods, such as email, push notifications, text message, and online messaging channels.

Our recommendations system aims to predict what content you will be interested in when you visit. It does not infer or attach socio-demographic information (such as gender or race) to you.

Our legal basis for collecting and using the personal information described in this Privacy Statement will depend on the personal information concerned and the specific context in which we collect it. We will normally collect personal information from you where we need it to perform a contract with you, where the processing is in our legitimate interests and not overridden by your data protection rights, or where we have your consent to do so. In some cases, we may also have a legal obligation to collect personal information from you. For questions about our use of your personal information, please contact our Data Protection Officer at dpo@decoded.press.

Disclosure of Information

We disclose your information for certain purposes and to third parties, as described below:

• LIVADER LTD and Decoded.press:

We share your information within the LIVADER LTD group of companies as needed for providing you with access to our services, customer support, service improvements, content development, and other purposes described in the Use of Information section of this Privacy Statement.

• Service Providers:

We use other companies, agents, or contractors to perform services on our behalf or to assist us with the provision of services to you. These Service Providers may provide marketing, advertising, communications, security, infrastructure and IT services. They may have access to your personal or other information, but we do not authorise them to use or disclose your personal information except in connection with providing their services.

• Partners:

As described above, you may have a relationship with one or more of our Partners, in which case we may share certain information with them in order to coordinate on providing the Decoded.press service and to support billing, authentication, and content delivery.

• Promotional Offers:

We may offer joint promotions or programmes that, in order for your participation, will require us to share your information with third parties. Please note that these third parties are responsible for their own privacy practices.

• Protection of Decoded.press and Others:

Decoded.press and its Service Providers may disclose and otherwise use your personal and other information where we or they reasonably believe such disclosure is needed to (a) satisfy any applicable law, regulation, legal process, or governmental request, (b) enforce applicable terms of use, (c) detect, prevent, or otherwise address illegal or suspected illegal activities, security or technical issues, or (d) protect against harm to the rights, property or safety of LIVADER LTD, Decoded.press, its users or the public, as required or permitted by law.

• Business Transfers:

In connection with any reorganisation, restructuring, merger or sale, or other transfer of assets, we will transfer information, including personal information, provided that the receiving party agrees to respect your personal information in a manner consistent with our Privacy Statement.

Whenever in the course of sharing information we transfer personal information to countries outside of the European Economic Area and other regions with comprehensive data protection laws, we will ensure that the information is transferred in accordance with this Privacy Statement and as permitted by applicable data protection laws.

Your Choices

Email and Text Messages

If you no longer want to receive certain communications from us via email or text message, access the “Communications Settings” option in the “Account” section of our website and uncheck those items to unsubscribe. Alternatively, click the “unsubscribe” link in the email or reply STOP to the text message. Please note that you cannot unsubscribe from service-related correspondence, such as messages relating to your account transactions.

Push Notifications

You can choose to receive mobile push notifications from Decoded.press. If you subsequently decide you no longer wish to receive these notifications, you can use your mobile device’s settings to turn them off. We also offer push notifications on certain web browsers, which can be disabled through your browser’s settings.

Interest-Based Ads

Interest-based ads are online ads tailored to your likely interests based on your use of various apps and websites across the internet. If you are using a browser, cookies and web beacons can be used to collect information to help determine your likely interests. You may manage your preferences for interest-based ads through the “Cookies and Internet Advertising” section below.

Matched Identifier Communications

Some third-party sites and apps allow us to reach our users with online promotions by sending a privacy-protective identifier to the third party. You can opt out of such communications in the “Marketing Communications” section of the “Account” area of our website.

Your Information and Rights

You can request access to your personal information, or correct or update out-of-date or inaccurate personal information we hold about you. You may also request that we delete personal information that we hold about you.

For other requests, or if you have a question regarding our privacy practices, please contact our Data Protection Officer at dpo@decoded.press.

We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws. You also have the right to:

• Object to processing of your personal information.
• Ask us to restrict processing of your personal information.
• Request portability of your personal information.
• Withdraw your consent at any time where we rely on consent as our legal basis (withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal).
• Lodge a complaint with a supervisory authority about our collection and use of your personal information. Our main establishment within the European Union is in Cyprus.

We may retain information as required or permitted by applicable laws and regulations, including to honour your choices, for our billing or records purposes, and to fulfil the purposes described in this Privacy Statement. We take reasonable measures to destroy or de-identify personal information in a secure manner when it is no longer required.

Security

We use reasonable administrative, logical, physical, and managerial measures to safeguard your personal information against loss, theft, and unauthorised access, use, and modification. These measures are designed to provide a level of security appropriate to the risks of processing your personal information.

Other Websites, Platforms and Applications

The Decoded.press service may be provided through and/or utilise features operated by third-party platforms, or contain links to sites operated by third parties whose policies regarding the handling of information may differ from ours. These websites and platforms have separate and independent privacy policies, privacy statements, notices, and terms of use, which we recommend you read carefully. In addition, you may encounter third-party applications that interact with the Decoded.press service.

Changes to This Privacy Statement

We will update this Privacy Statement from time to time in response to changing legal, regulatory, or operational requirements. We will provide notice of any such changes (including when they will take effect) in accordance with law. Your continued use of the Decoded.press service after any such updates take effect will constitute acknowledgement and (as applicable) acceptance of those changes. If you do not wish to accept any updates to this Privacy Statement, you may cancel your use of the Decoded.press service.

Cookies and Internet Advertising

We and our Service Providers use cookies and other technologies (such as web beacons), as well as resettable device identifiers, for various reasons. We want you to be informed about our use of these technologies, so this section explains the types of technologies we use, what they do, and your choices regarding their use.

Cookies and Similar Technologies

Cookies are small data files that are commonly stored on your device when you browse and use websites and online services. We also use other technologies such as browser storage and plugins (e.g., HTML5, IndexedDB, and WebSQL). Like cookies, these other technologies may store small amounts of data on your device. Web beacons (also known as clear gifs or pixel tags) often work in conjunction with cookies.

If you use the Decoded.press app on a mobile device or tablet, we may collect a resettable device identifier from your device. Resettable device identifiers (also known as advertising identifiers) are used to make online advertising more relevant and for analytics and optimisation purposes.

Why Does Decoded.press Use These Technologies?

We use these types of technologies for various reasons, including making it easy to access our services by remembering you when you return; to provide, analyse, understand, and enhance the use of our services; to enforce our terms, prevent fraud; to improve site performance; to monitor visitor traffic and actions on our site; and to deliver and tailor our marketing and advertising.

The types of cookies we use include:

• Essential cookies: Strictly necessary to provide our website or online service, including authentication, fraud prevention, and security.
• Performance and functionality cookies: Help us to customise and enhance your online experience with Decoded.press, remember your preferences, and collect information about use of our service so that we can enhance and personalise our website and service.
• Advertising cookies and resettable device identifiers: Use information about your use of this and other websites and apps, your response to ads and emails, to deliver ads that are more relevant to you and for analytics and optimisation purposes.

How Can I Exercise Choice Regarding These Technologies?

To exercise choice regarding cookies, you may adjust your browser settings to decline or delete cookies. Please note that declining cookies may impair certain functionality of our service.

To opt out of interest-based ads from Decoded.press in connection with a resettable device identifier on a mobile device or tablet, please configure the appropriate setting on your device (usually found under “Privacy” or “Ads” in your device’s settings). You may still see Decoded.press ads on your device, but they will not be tailored to your likely interests.

Decoded.press supports the following self-regulatory programme in Europe: European Interactive Digital Advertising Alliance (EDAA) — www.youronlinechoices.com.

At this time, we do not respond to web browser “Do Not Track” signals.

LIVADER LTD • Decoded.press • dpo@decoded.press